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Social Proof or How to Appeal to the Masses Online »

Posted by: Tolchock 1 year, 2 months ago

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Social proof is a psychological phenomenon whereby people base their actions on the behavioral cues of others. This article examines how you can use the concept of social proof to optimize your website and make it and yourself more attractive to the masses.

Read Full Story at doshdosh.com

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Comments So Far: 13
  • 100%
    ameliog1 year, 2 months ago

    thanks. it was worth the read.

    Reply
    • 100%
      studiowhiz1 year, 2 months ago

      doshdosh is a great resource, thanks for the story good to read

      Reply
      • 67%
        gfarral1 year, 2 months ago

        Definitely worth reading...thanks Tolchock I almost passed this one by.

        Reply
        • 0%
          Radiofreeeuropa1 year, 2 months ago

          It's behaviors we all notice, but rarely acknowledge.

          Reply
          • 100%
            jovial1 year, 2 months ago

            Very interesting read. Thanks.

            Reply
            • 0%
              NelsonR1 year, 2 months ago

              If a person desires to appeal to the masses he will subvert his true convictions for an award, whether election or through money.

              I am happy within my own self, radical, freethinker and refusing to lower myself to appeal to the "masses".

              If you dislike me fine, if you hate my post, don't read them. My dividing line is treat others as you would want to be treated. Simple, yet elusive with article suggesting you change your rhetoric to appeal to the, "Masses".

              No thank you.

              Reply

              1 Reply

              • 0%
                Tolchock1 year, 2 months ago

                Hmmm NelsonR.. power to you for being an individual but the article didn't suggest you change your rhetoric to suit the masses. It doesn't focus on content but all the other stuff, pageviews for site, third-party ranking lists, customer testimonials.

                It's not shifting editorial views to suit the masses, its making the actions of the audience more visible on your website.

                Reply
              • 100%
                Dogan981 year, 2 months ago

                good work...

                Reply
                • 100%
                  ETproductions1 year, 2 months ago

                  Good article. Got some [more] work to do on my site.

                  Reply
                  • 0%
                    worldmaker1 year, 2 months ago

                    Standard marketing methods wrapped in Californian psycho-babble.

                    A good reminder of an important subject but who really needs yet another label for this subject, "Social Proof", a.k.a. herd instinct, mob psychology, fashion, trends, follow-the-leader and on and on?

                    Reply
                    • 100%
                      spikecwc1 year, 2 months ago

                      Sounds like what politicians do to get votes.

                      Reply
                      • 0%
                        crespi1 year, 2 months ago

                        Is the article saying to post train wreck pictures on your site to attract viewers?

                        Sounds like they're rediscovering some of the techniques that Madison Avenue advertisers used regularly 40 years ago and then became a forgotten "art."

                        Very few television ads make you remember the product anymore, and some (like gross food commercials) actually turn me off to their product.

                        Social proof is an interesting offshoot of sociology but a bikini picture pretty much (sadly) become the standard for the "attractiveness" of a website...

                        All in all, instead of following some prescribed guidelines I've noticed that sites that are useful and easy (and interesting) get plenty of hits.

                        Reply
                        • 100%
                          goda21 year, 2 months ago

                          Read this article and come out contented. I am sure you will find answers to all the unrest happening all over the WORLD!!! A very very mind boggling article

                          http://www.frontpagemag.com/Articles/ReadArticl...

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                          Tolchock

                          Just your average Netscape and news junkie :)

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